Resume Title: An assertive leader of 40 member team with total experience of 13 years( 10 years in retail and 2 years in multi-channel Status : Passive Industry: Retail Location : chennai , Tamil Nadu , India Work Experience Experience Details: E-mail: balajichennai@yahoo.com Phone: 044 43567120 Mobile: 9080972234 / 9677017006 Address: Vasantha lllam No.17/1, Meeyan Shaib 2nd Street, Triplicane, Chennai - 600 005. A. BALAJI An assertive leader of 40 member team with total experience of 13 years( 10 years in retail and 2 years in multi-channel marketing).Having MBA (marketing) and BE (electrical and electronics)background willing to explore more. Experience : March 2010 to till date (3 months) Manager Sales & Operations Next Retail India Limited (Group Company of Videocon Industries Ltd) Leader of the team which had increased the sales in April 2010 by 44% Suggested alternative method of marketing (caller tune) to reach customers. Achieved new heights in stock to sales ratio Experience : Feb 2007 to March 2010 (3 Year 2 months) Product Manager Vivek Ltd., Chennai Leader of the team which had increased the sales of Feb & March 2007 by 53% Leader of the team which had increased category contribution from 36 % to 44 % in 2007-08, from 44% to 46% in 2008-09 & from 46% to 48% in 2009-10 Leader of the team which had average annual growth of 39% Introduced New product (Water Dispenser) which did well from the word go, & growing month on month from March 2007 Introduced new product (Freezers) which did very well 2008-09 Achieved remarkable inventory target in 2009-10 to increase stock turn-around. April 2003 to Jan 2007 (4 years) Branch Manager Vivek Ltd., Chennai Leader of the team which had increased the sales of FY 2006-07 by 55% Leader of the team which increased the Sales by 11.54% in 2003-04 Leader of the team which increased the productivity (Sales / Employee ratio) from Rs. 42.33 Lakhs in 2002 - 03 to Rs. 52.05 Lakhs in 2003-04 Played leading role in Inventory Management & Cost Management Suggested relocation of warehouse, which helped in reducing operation time & cost Suggested new Product (Handy Camera) which showed good response in 2004-05 May 2000 to March 2003 (3 years) Assistant Branch Manager Vivek Ltd., Chennai Leader of the team which increased the sales by 0.68% in 2000-0l, 13.85% in 2001-02 & 7.40% in 2002-03 Leader of the team which increased productivity (Sales / Employee Ratio) from Rs. 27.46 Lakhs to Rs.34.54 Lakhs in 2000-01, and to Rs. 36.50 Lakhs in 2001-02 and to Rs. 42.33 Lakhs in 2002-03 Played leading role in Inventory Management & Cost Management Suggested new product (Mobile Phones) that increased the Sales by 1.98% in the year 2002-03 Headed Air Conditioner Exhibition in 2002-03 and posted a growth of 4% Dec. 1997 - May 2000 (2 1/2 Years) Sales Engineer Incab Industries Ltd., Chennai. Part of team in increasing the sales by 24% in 1998-99 & by 80% in 1999-2000 Played a key role in increasing profit / sales ratio Reduced the payment collection cycle from 90 days to 78 days Key accounts handled: Tamil Nadu Electricity Board , Kerala Electricity Board Bharat Heavy Electrical Ltd, Cochin Refineries Ltd., Larson and Toubro, Madras Refineries Ltd., Siemens & Engineers India Ltd., Feb. 1995 - Dec. 1995 (10Months) Trainee Engineer Incab Industries Ltd.,Chennai Installed, tested and commissioned Electrical Equipments in N .M. T.P. (3 x 210 MW) to the satisfaction of ultimate customer Tamil Nadu Electricity Board and other majors like Bharat Heavy Electricals Ltd., & Asia Browin Boveri Ltd. Installed & tested ATRS - System (phase-II) in 30 days time. Introduced two new Sub-vendors Project: Market Study for promoting prospective distributors / dealers for Incab Industries Limited, Chennai. Education: 1996 - 1997 University of Madras, Chennai M.B.A. Marketing First Class - 62% 1990 -1994 Kuvempu University B.E. Electrical & Electronics First Class with Distinction - 73% Interest: Computers, Travelling, Chess & Gardening Date of Birth: 18.03.1973 Current Job Description Job Title: Manager Sales & Operations Reporting To: Mr. Antony Jos Duties: 1. Estimate & Achieve The Annual Sales Budgets Of The Showroom In Coordination With The Other Showroom-In-Charges, For All The Brands And Product Categories Being Handled By The Division. 2. Closely Monitor The Performance Of The Showroom Sales Staff To Ensure Achievement Of The Budgeted Monthly & Yearly Sales. 3. Providing Reports On Sales Achieved By The Showroom Sales Staff And Forecasts / Plans For The Subsequent Month. 4. Coordinate With The Marketing Manager On In-Shop Merchandising Activities / Product Displays And Below-The-Line Promotional Activities In The Showrooms. 5. Planning And Executing New Product Launches Within The Showrooms. 6. To Arrange For Specific Product Displays For Seasonal Products Inside The Showrooms, For Aggressive Promotion Of These Products During The Season. 7. To Concentrate On Improving The Product Display Arrangements Inside The Showrooms And Window Displays In Consultation With The Divisional Head, For Increasing The Customer Traffic Into Our Showrooms. 8. To Attend To Customer Complaints On Products & Deliveries And Thus Ensure A Higher Satisfaction Level For Our Showroom Customers. 9. Making Available All Supporting POP/POS Material, Catalogues To Our Showroom Customers Etc. For Promoting The Brands Handled By The Division. 10. To Coordinate With Warehouse-In-Charge To Ensure Timely Deliveries Of Products To Showroom Customers. 11. General Upkeep And Maintenance Of All The Showrooms. To Also Ensure That The Sales Staff Are Always In formals ,They Are Properly Equipped In Attending To Customer Queries And Exhibit A Positive And Friendly Attitude To Customers. 12. Responsible For Ensuring That Products Appear In The Right Store At The Right Time And In The Right Quantities In Coordination With The Merchandiser. 13. To Ensure That Displays Are Changed Regularly And Themes Based On The Seasons Of The Year; ( Summer/ Aadi Sales ); Current Trends; Or As Per Promotional Materials Supplied By The Principals. 14. Giving Feedback To divisional head , Visiting Shops, Dealers In The Area, Working With In-Sales Staff And Helping To Develop Their Understanding Of Presentation. 15. Meet Customer Service Expectations Through Daily Communication, Problem Resolution, And Appropriate Follow Up. 16. Improve The Commercial Performance By Increasing Its Turnover And Maximizing Profitability. 17. Setting Up Sales Targets For The Allotted Outlets In Coordination With Divisional Head. 18. Achieve Performance Objectives By Taking The Necessary Action In Areas Of Retail Activity Including Store Operations, Retail Sales And Budgets, Training And Staff Development. 19. Accountability For Top Line And Bottom Line Results, Conceptualizing And Implementing Innovative Sales Strategies. 20. Responsible For Achieving The Targeted Sales Of The Retail Stores Through Higher Level Of Conversion & Systematic Store Operations. 21. Analyzing Sales Reports Submitted By Showroom In Charges And Presents The Summary To Divisional Head. 22. Evaluation And Development Of New Outlets, Manage The Showrooms, Recruitment Of Sales Staff Etc 23. Day-To-Day Management Of The Retail Outlet In Accordance With Overall Company Policy. 24. Train And Motivate Sales Staff. Coach The Store Team For Continual Improvement. Deliver Product Training To Showroom In Charges. 25. Logistics Planning, Accurate Sales Forecast And Order Processing 26. Responsible For Managing The Shop To Ensure Smooth Functioning Of Work And Also See To It That The Staff Works As A Team With Interpersonal Relationship. 27. Ensure That The Staff Works Towards Giving The Customer Exceptional Service At All Times 28. Responsible For Operations, Merchandise Management, Team, Customer Service, Loyalty Programmes, Competition Mapping, New Retail Expansions Etc . 29. Supervision & Audit For Operational Excellence In All The Outlets. 30. Develop Discount, Product Promotion Offers. 31. Monitor And Control Costs (Fixed And Variable). Experience: Experienced Work experience : 0  Months 13  Years Education: Qualification: MBA/PGDBM Specialization: Retail sales,Institutional sales,Stock Management,Staff Management Subqualification: Marketing Educational Detail : MBA - Marketing BE - Electrical & Electronics Employment Desired Desired country : India Expected Salary: 500000

Posted On : 11 Jul, 2010